Tag Archives: Starbucks

Paper Junkie Post: Starbucks Planner vs. CBTL Giving Journal – A Review

If you are one of the thousands of Filipinos who fueled their caffeine addiction in exchange for their annual planner – then, welcome to my world. I have spent a big chunk of November and December 2018 guzzling coffee from one shop to another. First, because that’s really how I roll and second, because the paper junkie in me just can’t pass the opportunity to have the annual Christmas planners from both coffee shops.

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My 2019 Journals: a Moleskine notebook for daily living notes (expenses, bills, etc), a 2019 Starbucks Planner for my creative outputs and personal schedules, a 2019 CBTL Giving Journal for work note-taking and schedules, a Bucket List journal for goal setting and planning and a Starbucks travel journal

A lot has been written on this annual Pinoy tradition (see here and here) – in my case, it’s because I am a paper addict and I can’t help it. As you can see from the photo above, I am currently maintaining five planners. If you think that this is weird, I will gleefully point out that there’s a whole set of paper junkies who gladly maintain four to five planners (or more!).

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Giving Journal is the one at the bottom, with the Starbucks planner on top  

With about a month’s worth of pages already filled up, Here’s my review of both planners:

  1. Paper – I am more partial to the paper used in the Starbucks planner. Yes, it’s thinner than the one used for the Giving Journal. But the Starbucks planner is smoother, which is better for brush lettering using the pen brush – the pen tends to glide more smoothly. However, the advantage of the thick paper used for the Giving Journal is that it doesn’t mark easily, there is less bleeding and the succeeding pages doesn’t get sacrificed.
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My 2019 Goals

2. Design – This is like comparing apples to oranges. The Giving Journal adapts a more streamlined, cleaner design compared to the Starbucks planner. While there are individual commissioned art work that heralds the start of every month, Giving Journal adapted a cleaner, more streamlined approach in its inside pages – dominated with a purple print/font and a cleaner lay-out.

Meanwhile, the Starbucks Planner is like someone played in the art lab and the planner was the result. Making use of watercolor prints, creative fonts and splashes of color here and there – the planner begs to be painted and doodled on.

In my opinion, the design for each planner work both ways. The Giving Journal is perfect for those who value content and clean lay out minus the splashy designs and flashy background. For me, it’s good for composing your thoughts, laying down your schedule and even for a bit of soul-searching mixed with daily journaling. The Starbucks planner is when you want to get creative and want your planner to stand out for the #gram.

For the cover, the best one for me is the black with gold lining option from the 2019 Giving Journal but my go-to branch ran out of that option so I chose the one with the cork cover. I am not really a fan of planner cover with too busy artwork as I have this weird fixation with clean layouts for the outside pages.

 

 

3. Content – similar to the design, there’s no comparison needed between the Starbucks and the Giving Journal planner. The advantage of the Giving Journal planner is how the content challenges the user to make use of the planner as a means to self-reflect and organize their life. This goes beyond jotting down random schedules or notes for school or work. It’s making use of the prompts to look deep within yourself and emerge a better person after filling up the whole planner.

Meanwhile, the Starbucks planner encourages and prompts its user to be more creative and add color and meaning to the otherwise mundane day-to-day task of note-taking. I am using my planner as my personal diary. I tend to disregard the dates and just mark its pages with quotes, writing prompts and artworks that mean a lot to me for a particular day.

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My final verdict? The Giving Journal for me is tops when it comes to content, while the Starbucks journal takes the cake in design and execution. Both planners are worth the caffeine overload and the thrill of trying to collect that danged sticker/stamp every December.

Just a footnote from this paper junkie: As someone whose life is too busy and too hectic for their own good sometimes, I am grateful for the quiet times when I can just fiddle with my planners and pens, just writing my thoughts, going through my schedule and basically just trying to make sense of the topsy-turvy world I live in.

You know, I have been keeping journals since I was twelve — I’ve seen my writing all through these years and I am grateful for the chance to see how I managed to grow up through the years. Of course, there’s a lot of content there that begs to be annihilated and just reading through my execrable writing during my teenage years is enough to burn my eyes. But, it also gives me affirmation that I did not grow up so bad at all. During times when I feel like giving up on life, when depression is getting the most of me, reading my journals often gives me enough lifeline to vow not to sink, and to just swim hard no matter how hard it gets.

 

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Lessons learned from “It’s not about the Coffee”

I was lucky that my boss brought me along for “It’s not about Coffee: Leadership Principles from the former president of Starbucks International, Mr. Howard Behar”, a half day talk and book signing activity held at the Asian Institute of Management (AIM).

Let me tell you about my general behavior when asked to attend seminars. If I really like the topic (usually when it’s about public relations, creative design and marketing) I will be alert and responsive, furiously taking down notes and laughing on the really witty parts. But if it’s something I am vaguely interested, you can bet my sorry ass that I’ll be battling sleepiness by the time the clock strikes 2PM (usually the ungodly hours of 1 to 3PM) and praying to God that He transport me somewhere where there is food and usually massive pitcher of pineapple juice (or water)…or better yet coffee!

Anyway, I digress. Suffice to say, the seminar earlier was a great combination of simple and interesting. There was no annoying highfalutin, business-y type words that I have come to equate with rashes growing on my skin (example of business-y words: risk-reduction management, proactive, strategic analysis). Simple and direct and to the point.

KG gets her booked signed by Mr. Howard Behar, former president of Starbucks International

Mr. Behar’s management style and tips to his attendees were very direct and simple: “It’s all about the People”. In every organization, it is the people who makes the difference. The thing is, all of this starts with us, the members of our organization. Mr. Behar’s shared the one of his top principles is to ensure that we “Wear One Hat”, this goes beyond staying to your role in the company hierarchy but to be “who we really are, no matter where we are”. Whether at work, at home and within our society in general.

I love this idea. Why do we have to change who we are just to ensure that we fit in or that we act according to what other people want us to be?

After the seminar, I had my book signed by Mr. Behar. I plan on finishing it within the week. The seminar made me take stock of what I know right now. Maybe, it will not hurt if I start working on what I dream to be. I’ve been going on and on about taking my Masteral in Communications but I haven’t finished the process and I am still worried about tuition. It doesn’t hurt that I got to see the inside of AIM’s campus, where my boss is an alumni, and wow—I was just so floored and envious of the students.

There’s no harm in aiming for the highest star, right?