Piolo leads call to “Go Well;” launches this year’s Sunpiology Sugar Wars

Piolo Pascual

Heartthrob Piolo Pascual is like a Pinoy Tony Stark – even without the “Crush Ng Bayan” tag which followed him all his life, Piolo is well-loved and known to his followers as a product endorser, as a savy businessman, a philanthropist and a budding athlete. This is aside from being a loving father, brother and son to his family. 

For a few years already, Piolo has added another title to his already long multi-hypenates. Following his long-term partnership with leading financial services company, Sunlife. From espousing the values of saving up for the future, Piolo is also now the face of Sun Fit & Well, Sunlife’s foray to wellness products and its Wellness Advocacy component, Go Well

“SUN Fit and Well provides coverage for 114 critical illnesses and can help replace funds used for diagnostic procedures and check-ups. But more than a usual health insurance, it provides benefits to keep customers healthy and well. It is available in limited pay and Advantage variants, which includes hospitalization and follow-up care with a specialist,” explains Mylene Lopa, Sunlife Chief Marketing Officer. 

It’s Wellness Advocacy Component, Go Well is a community with a website that provides nutrition tips, exercise ideas, and content about a more mindful life. But more than just an online community, Go Well members can enjoy discounts in partner establishments, as well as free access to regular community classes featuring the hottest fitness trends

The Go Well program introduced its various ambassadors, leading different aspects of wellness. These include Rovilson Fernandez for CrossFit, Bubbles Paraiso for Yoga, Tessa Prieto-Valdez for Yoga, Piolo Pascual for cycling/strength, Sunlife Health & Wellness Manager Jaymie Pizzaro for running and Inigo Pascual for the Youth. 

“GoWell marks Sun Life’s entry into the wellness space,” according to Health and Wellness Manager Jaymie Pizzaro. “GoWell is envisioned to be a wellness community offering credible and relevant health and wellness information and high impact fitness events to help Filipinos live healthier, brighter lives.”

Go Well is available for Sunlife members and non-members. Those interested to live the healthy life can go to www.gowell.com.ph. Varying benefits are available depending on the coverage. 

As someone who fiercely advocates wellness, Piolo is again lending his name to this year’s Sugar Wars Sunpiology Run happening on November 19, 3PM at Camp Aguinaldo, QC. 

Aside from his Go Well co-ambassadors, Star Magic artists will also join the yearly run mixed with fun activities, through the leadership of the Run Rio team. 

In spite the fact that there is a constant influx of new pretty boys, no one can deny that Piolo remains on top of the “hot guys meter” – add to this his acting mettle and his Well-loved personality and it’s common knowledge that he can still give any 20-something guy a run for their money. 

Piolo credits his youthful look and energy (take note: he is nearing his 40s) to his dedication to living a healthy life. Unlike younger guys who strictly watch what they eat, Piolo believes in “eating what he wants” as long as there’s proper moderation and that he works out after. 

He favors cycling now adays but during his early foray to fitness, he has trained with Well-known running guru Coach Rio. In fact, the two had an easy banter during the Q&A, with Piolo noting that it has been a long time winded their last run. 


More than his drop-dead features, its the many facts of Piolo Pascual, the man, that will forever endear him to the public. After all, dor almost two decades in the industry , he remains our one and only “Papa P.” 

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